Hawaya (prev. Harmonica)

Hawaya (prev. Harmonica) is the leading marriage making app that allows users to find their life partner throughout scientific conservative algorithm. In the middle east, hundreds of millions of single people had no other solution but arranged marriages, which is a stressful process and often leads to incompatible matches. In only 6 months, Hawaya have grown organically into 100,000 user base, with 10,000 daily active users who have exchanged more than 5 million messages, and already has the first marriages coming through. One of the keys to our success is our unique conservative matching algorithm of 1 quality match at a time, which makes it socially acceptable. Hawaya does not only match couples, but also helps people to get married, digitizing the 80 billion dollars yearly spent on weddings in MENA.