An in-app advertising platform with potential to disrupt the industry, RedTroops was designed to remove the need for a middleman between app developers and advertisers. Through the platform, advertisers create their own ads using a simple drag and drop ad builder and interact directly with developers on the RedTroops MarketPlace. Building the ads requires zero knowledge of code, and the service promises better terms and tangibility for both the advertisers and app owners. Red Troops recently secured $100,000 in seed funding from MENA Ventures Investments and a few other individual investors and plans for a bigger round soon.
Country of origin: Jordan
Date of launch: July 2014