Egypt’s education startup OBM, offering career advising and training programs, has raised a six-figure investment.
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Egypt-based EdTech startup OBM has secured a six-figure investment from EdVentures. Founded in 2020 by Omar El-Barbary and Ezz El-Din Farag, OBM helps pre-university students choose their college majors and provide them with career advising and training programs. The startup provides such services through its diversified summits and programs top of which is; the Build Your Future Summit (BYF) which is attended by high school students and graduates, in addition to the Education Stakeholders Forum (ESF), a regional summit that brings together key stakeholders from the government, universities, schools, service providers and investors with the aim of enhancing the education sector in the MENA region.
As seen in our State of Startup Funding - H1 2022 Emerging Venture Markets Report, the EdTech sector across the Emerging Venture Markets has been closing a steady number of transactions and has recorded a 38% YoY growth this year in terms of total transactions compared to H1’21. The sector has also been observing an increasing number of deals being closed in Early-Stage with sizable funds going into the Pre-SEED and SEED stages. Notable Early-Stage rounds closed this year include UAE-based ‘Learn to Earn’ marketplace Qureos’ $3M Pre-SEED round, South Africa-based Foondamate’s $2M SEED round, and KSA-based AlGooru’s $1.2M SEED round.
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OBM also offers special programs that connect students with top CEOs; mentoring them, providing them with real-life experience in business, and helping them decide on their career paths. Their offerings also include training programs on key employability and communication skills. Commenting on the investment, Dalia Ibrahim founder and CEO of EdVentures said “we saw great potential in OBM as they cater to a huge population of students and undergrads, that’s why we were keen to have another round of investment in OBM to help them further expand and increase their offerings; thus helping more students and enabling them to make well-informed decisions about their future and to become job-ready.”
Since its launch, EdVentures has been supporting startups operating in education, Edtech and cultural innovations. Through OBM’s diversified and advanced services, startups can help enhance the skills of youth, enrich learning opportunities, and enable educational institutions to operate better through the deployment of the latest technological solutions. Omar El-Barbary founder CEO of OBM concluded, “EdVentures’ new investment is quite strategic for our ambitious expansion plans as we will use it to launch our new application; “Taleb” that will enable us to provide extended services for our users and to fulfill our mission in ensuring an exceptional career advising experience for the Egyptian students.”
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