Little Thinking Minds ("LTM"), the MENA region’s leading Ed-Tech company and creator of I Read Arabic, the largest digital reading program and Classera Inc., the international e-Learning solutions provider with biggest market share in LMS (Learning Management System) for K12 segment in the Middle East Market, have signed a partnership agreement to collaborate on scaling their respective products and programs for schools.
The partnership covers a number of technical collaboration fronts including content collaboration, unified access and platform integration. Additionally, LTM's flagship product, I Read Arabic will be integrated into Classera’s innovative e-learning solution for K12, making it accessible to Classera's global user base of over two million users.
“We are very excited about our partnership with Classera and about bringing our value-added and engaging content to the school-aged children in Saudi Arabia. We hope this is the beginning of an extended collaboration in the Kingdom and beyond,” Rama Kayyali, CEO of Little Thinking Minds said. She added, “Although the first language in the country is Arabic, children continue to struggle with reading comprehension and in achieving desired learning outcomes, where our evidence-based products can support”.
“We are very excited to work closely with Little Thinking Minds to bring Classera users a wealth of interactive books and educational resources.” Mahmoud Al Gabry, Global Partnerships Director of Classera Inc. said. “Having reached two million users, we took on the responsibility of providing our students and teachers with the best educational content. Partnering with LTM, whose products are proven to enhance reading skills for students will be a stride in this direction” he added.
Education in the MENA region faces many challenges including accessibility and quality. Leading Ed-Tech companies LTM and Classera are tackling the challenges with effective localized and personalized solutions. Both companies work with the private and public sectors, making their products much more accessible to millions of students across the region and beyond.