The Jordan-based Tech startup set forth to create access economies through its on-demand Gig worker matching platform. Kader starts its scaling journey with a $400K SEED round led by the ISSF and Village Capital
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Jordan-based Gig economy champion and online job matcher Kader raises $400K in its latest funding round. The SEED round was led by The Innovative Startups and SMEs Fund (ISSF) and Village Capital. Founded in 2020, Kader is an on-demand mobile app that connects pre-vetted quality gig-workers with businesses in the hospitality, retail, and service sectors, using an advanced matchmaking technology based on location, experience, and qualifications. Today “Kader” has over 1000 qualified staff and over 300 clients.
With the backing of Early-Stage investors like Wa’ed and Sanabil Investments in Saudi Arabia, Flat6Labs and Falak Startups in Egypt, Y Combinator, and 500 Global across the region, Early-Stage innovations are making their way to investor mandates in MENA. Despite a 10 PP dip in Early-Stage (< $500K) deal share of total transaction in MENA, as recorded in our State of Startup Funding- 2022 Emerging Venture Markets Free Report visionary innovators and industry disruptors have taken center stage on several occasions. Startups like FitLov in the UAE, disrupting and decentralizing the fitness industry, FalconViz creating seamless ariel imaging technologies for drones in KSA, or even C Wallet in Qatar empowering migrant workers to make autonomous transactions regardless of their banking situation have taken the Early-Stage scene by storm.
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Kader” provides businesses with an end-to-end solution that is guaranteed to deliver results, providing a seamless platform carefully managed to offer the ultimate service and knowledge custom-made for businesses needs. The Jordan-based Tech startup is capitalizing on an instant-access market of freelancers and gig workers which have been prevalent with the rise of job matching platforms, accessible technology, and remote work. “Agile economies are built on agile workforces. ISSF’s investment in Kader facilitates easier matching making between defined business needs and documented worker skills and competencies. Kader helps businesses identify and employ staff with the required skill sets to meet their immediate needs without having to provide expensive long-term employment. This enables businesses to become more competitive and cost-efficient as well as provide workers with numerous opportunities to build their repertoire of skills and experience. ISSF eagerly looks forward to seeing how our investment will contribute to the company's development during the upcoming period,” commented ISSF CEO, Laith Al Qasem.
In turn, CEO of Kader, Ra'd Al-Hassan, elaborated, “The gig economy was already exceptionally growing prior to the pandemic; however, the pandemic has truly revamped the industry and increased the demand and dependency on hourly work for both businesses and individuals. Businesses that previously thought hiring full-time workers was the only way they could conduct business had to suddenly pivot and become more open-minded and innovative about how they would interact with customers and employees. These changes are likely to be witnessed in the future, and "Kader" is proud to be part of this change. We appreciate ISSF's recognition of Kader's impact and support in this journey. This support helps us to further our mission, develop and grow.”
The Jordan-based Tech startup will be able to channel its platform-boosting investment to support and develop its tech stack as well as expand its market reach. “We’re excited to support Kader’s growth through our investment,” said Village Capital’s Vice President of Impact Investments, Heather Matranga. “The informal sector is the backbone of the local economy in Jordan and much of the MENA region, and we’re excited about the vision to improve the financial security of tens of thousands of ‘Kaderos’ by connecting them with jobs that match their interests and skillsets,” Matranga concluded.
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