Jordanian Edtech startup Abwaab, has raised a $5.1M Seed funding round, from 4DX Ventures, BECO Capital, EQ2 Ventures, Foundation Ventures, GSV Ventures, and Spartech Ventures. Following its Pre-Seed round last year, this brings Abwaab's total funds raised to $7.5M.
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Founded in 2019, Abwaab is an online learning platform that allows secondary school students in MENA to learn at their own pace, test themselves and get ahead with our expert tutors anytime and anywhere.
Since the startup launched its products in Jordan, Abwaab has been laser-focused on product and content development. It has produced over 50 thousand video lessons and questions and currently serves hundreds of thousands of unique students. To support its plans for scalability, tech development has also been in high gear and numerous features have been built that revolutionize the way students assess their knowledge and track their progress throughout their journey, the startup states.
With regards to student engagement, Abwaab reports double-digit growth WoW in lessons watched and questions solved on its platform. This is proving to reflect positively on student performance at school. One student, Reem Al-Azazmeh (Grade 9) told the startup that after relying solely on Abwaab last semester, she ended up being the top performer of her class.
Deborah Quazzo, Managing Partner at GSV Ventures commented, "GSV is proud to make Abwaab our first investment in the MENA region. To us, Abwaab represents the opportunity for a deeply talented team of entrepreneurs to dramatically increase access to high-quality education first in Jordan and then in MENA more broadly."
Abdulaziz Shikh Al Sagha, Venture Partner at BECO Capital said, “Abwaab is tackling a regional whitespace through a deeply thought-out platform focused on delivering quality educational content to students across the Arab world. BECO was captivated by how mission-driven and execution-focused the founding team are, particularly having achieved a lot with very little demonstrating how resourceful and efficient the team is whilst producing extremely high-quality work. We are proud to be a part of their journey in establishing themselves as the de-facto market leaders in the space."
Hamdi Tabbaa, Co-Founder & CEO of Abwaab added, “Our region is home to over 100 million students. To unleash their full potential, we are empowering the upcoming generation with education. There is no region more ripe for education disruption than ours, and the entire Abwaab team has set sail to take this challenge head-on."
With eyes set on new markets, the Jordanian-based Edtech startup plans on using this funding to fuel its regional expansion, kicking off with Egypt first which is home to 21M students.
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